Wigdor LLP

Rebranding Top Employment Litigation, Sexual Harassment, and Sexual Assault Law Firm

Website Redesign Website Redesign
  • Legal
  • Brand Identity
  • Brand Strategy
  • Website Design and Development
  • Copywriting
  • Content Strategy
  • Search Engine Optimization
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Knox Design Strategy collaborated with Wigdor on a comprehensive rebrand, encompassing a new visual identity, stationery, and core messaging integrated into the revamped website.

Our process began with an onsite strategy workshop to identify the firm’s key differentiators and goals. Wigdor also introduced us to a number of their high-profile clients who spoke with us, helping our team further hone in on the firm’s attributes – tenacity, aggressiveness, strategic – and also extremely helpful and caring.

The website emphasizes the firm’s assertive ethos and the attorneys’ unwavering commitment to clients. Included on the site is a topic-driven Information Center – a treasure trove for those seeking legal representation. Existing on the prior site, our work here was simply to make the info center more robust and easily searchable.

The tagline, Tenacity. Empowerment. Accountability., encapsulates the firm’s esteemed reputation in employment law.

The Knox Design Strategy onsite at Wigdor’s New York office.


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