This program is targeted to those with key and senior roles within the operations, marketing, and technology departments and those who want to learn how use data, analytics, technology and process and project management to drive strategy. This program will focus on key trends in marketing operations and technology, the use of effective tools, such as Power BI, to display metrics and the application of practical skills to drive efficiencies and organizational agility.

Learning Outcomes:

  • Identify trends in the marketing operations and technology space
  • Understand metrics and application of this information to drive results forward
  • Learn practical skills to continue to drive for results and efficiencies within your organization


Brandie Knox
Principal + Creative Director
Knox Design Strategy
Jason Kennedy
Jason Kennedy
Marketing Operations Consultant
Calibrate Legal, Inc.
Sara DiCaro
Sara DiCaro 
Director of Marketing Technology & Analytics
Perkins Coie 

Event information:

LMA22 Annual Conference
March 21, 2022, 10:00 am - 4:00 pm
ARIA Resort & Casino | Las Vegas