“Our website was particularly challenging because our target clients and audience are highly creative and web-savvy. A tough audience to please. Once the site was launched, we received immediate and consistent praise for its visual strategy and clarity of navigation and information hierarchy. Additionally, knox design strategy was extremely detail-focused and highly attentive to managing the project on time and within budget.”
reflecting a dynamic personality
client Emily Cohen
Many small businesses are led by content specialists whose credibility lies in the strength of their ideas. How can we give them a platform that facilitates the flow of information and connects clients to resources they can use?
Emily Cohen now has a dynamic website redesign that starts with clear information architecture, a simple CMS that she can update as often as needed with resources in her archives, and smart infographics that highlight the educational aspect of her business. The new website is easy for Emily to maintain while providing open access to her treasure trove of ideas. Emily’s clients responded immediately and positively to the website design, praising its visual strategy and clarity. We also applied the brand strategy and identity design to Emily’s speaking presentations, stationery system and email marketing campaign.
email marketing campaign
web design & development