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Press – articles, being quoted in stories, becoming a recognized source – can be an unbelievable practice-building force, but only if you know how the process works. Here’s how.
Our Brand Audit is a great way to bring your firm's brand identity into sharp focus. We start by doing our homework, researching your firm, getting to know its culture and client base, assessing your competitors and understanding the best way to differentiate your brand.
For law firms in a changing industry, innovation is the key to success in the marketplace. Here are eight rules for innovators, provided by Kate White and Andy Peterson, from DWT De Novo, the innovation engine of Davis Wright Tremaine, ILTA’s 2015 Innovative Law Firm of the Year.
Last week Knox Design Strategy in cooperation with the editors from JD Supra published an infographic that provides 10 Rules for Writing to be Read. Not that I want to pick a fight with my good friend Brandie Knox but this is a topic on which I have some very strong opinions of my own, Continue Reading »